Inventing the California Look
SKU: 47052367324

Inventing the California Look

Sale price$58.50 Regular price$65.00
Save 10%

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Jul 9 - Jul 14

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Inventing the California LookThe influential rooms of Elkins, Taylor, Dickinson, and other great talentsas photographed by Fred Lyonrepresent the innovation and splendor of postwar Northern California interiors, which continue to inspire the work of designers today. From the 1940s to the 1980s, some of the best resi dences in Northern California were decorated by a coterie of designers whose names were once recognized only by the cognoscenti of interior design. From Frances

The influential rooms of Elkins, Taylor, Dickinson, and other great talents—as photographed by Fred Lyon—represent the innovation and splendor of postwar Northern California interiors, which continue to inspire the work of designers today.

From the 1940s to the 1980s, some of the best resi-dences in Northern California were decorated by a coterie of designers whose names were once recognized only by the cognoscenti of interior design. From Frances Elkins and Tony Hail, with their aristocratic aesthetics, to Michael Taylor and John Dickinson, with their bold fantasies, these designers created revolutionary settings that were idiomatic of their time and place—fresh, luxurious spaces complementing the various terrains and lifestyles of the northern part of the state.
 
Fred Lyon (b. 1924) is perhaps the only photographer who knew and documented the work of this talented group. Akin to what Julius Shulman was doing in Southern California, Lyon worked closely with the designers and magazine editors to help shape the look for posterity. In the years following the work of these giants, most of the spaces they created are gone or vastly changed, replaced by different tastes and new styles. Now re-appreciated for their artistry, we can relive this exciting era through Lyon’s superb photography.

About The Author

Fred Lyon has contributed to such magazines as Glamour, Vogue, House & Garden, and Life. His photography is in both private and museum collections. Philip E. Meza is a strategy consultant, writer, and enthusiast of twentieth-century photography and design. Jared Goss is an independent scholar and former curator at The Metropolitan Museum of Art.

  • Publish Date: April 05, 2022
  • Format: Hardcover
  • Category: House & Home - Decorating & Furnishings
  • Publisher: Rizzoli
  • Trim Size: 9-1/2 x 12
  • Pages: 256
  • US Price: $65.00
  • CDN Price: $85.00
  • ISBN: 978-0-8478-7152-0
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 47052367324

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.4 ★★★★★
Based on 1962 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
M
Verified Purchase
Maryann Cairo
New York, US
★★★★★ 5
Strong, Reliable & Perfect for Sublimation!
Number of Items: 4
This heat tape is excellent! It sticks securely to surfaces without leaving residue and holds materials in place perfectly during the sublimation process. It’s heat-resistant and easy to work with, making projects much smoother and stress-free. A must-have for anyone doing sublimation or heat press work—highly recommend!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on August 28, 2025
A
Verified Purchase
Ava
Grantham, US
★★★★★ 5
Works great, doesn't leave marks on your project.
Number of Items: 12
Great tape. Works well and doesn't tear or leave marks on your items.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 21, 2026
G
Verified Purchase
GingerRoot
Fort Morgan, US
★★★★★ 5
Good heat resistant tape!
Number of Items: 12
I ran out mid project, so I bought bulk so it didn’t happen next time. Haha! This stuff works just like it should. Holds the paper to the media just fine, hasn’t melted in the heat press, and one think I had to press was supposed to be set at 480°! Comes off pretty easy but sometimes splits and I have a tiny piece of tape I need to remove. Good stuff though and I’ll be buying again!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 15, 2025
B
Verified Purchase
BPer
Natrona Heights, US
★★★★★ 5
Works well for sublimation
Number of Items: 4
I use this to sublimate cloth items. It works as well as the name brand.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 10, 2026
J
Verified Purchase
Joyce Sabotka
Alexandria, US
★★★★★ 5
Perfect size works well
Number of Items: 4
The thickness is perfect. The quality is great very doable and holds very well. Whenever you wrap it great value for the money. I’ve tried other ones and this one is the best so far.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on November 18, 2025

recommand products