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Description
Straight Talk About Public Relations200 pages Trade Paperback Robert Wynne uses wit, humor, and, yes, straight talk to help readers learn the art of public relations. The media landscape is constantly changing. The 24 hour online news cycle for magazines, newspapers, TV, and other outlets, along with social media, offers news challenges and opportunities to inform and persuade. Most books on public relations are useless. Theyre boring academic textbooks written by group consensus filled
200 pages | Trade Paperback
Robert Wynne uses wit, humor, and, yes, straight talk to help readers learn the art of public relations.
The media landscape is constantly changing. The 24-hour online news cycle for magazines, newspapers, TV, and other outlets, along with social media, offers news challenges – and opportunities – to inform and persuade.
Most books on public relations are useless. They’re boring academic textbooks written by group consensus filled with outdated scholarly theories or fantasies about social media tricks “guaranteeing” that you’ll go viral and instantly obtain fame and fortune.
Straight Talk About Public Relations presents realistic, powerful insights about how to tell a story, make an impact, and increase influence – it explains how the game of communications is played today.
Persuading people to buy products or services, change their opinions, or support causes is difficult. But there are tactics that work – and you'll find them in this revised edition.
Creating great content, and presenting your story, words, and images to the media and influencers, is critically important to performing public relations. The two biggest trends in public relations are social media and content marketing, and this revised and updated edition features new insights into:
Most books on public relations are useless. They’re boring academic textbooks written by group consensus filled with outdated scholarly theories or fantasies about social media tricks “guaranteeing” that you’ll go viral and instantly obtain fame and fortune.
Straight Talk About Public Relations presents realistic, powerful insights about how to tell a story, make an impact, and increase influence – it explains how the game of communications is played today.
Persuading people to buy products or services, change their opinions, or support causes is difficult. But there are tactics that work – and you'll find them in this revised edition.
Creating great content, and presenting your story, words, and images to the media and influencers, is critically important to performing public relations. The two biggest trends in public relations are social media and content marketing, and this revised and updated edition features new insights into:
- finding and engaging your audience
- successfully pitching the media
- writing an editorial that wows
- creating a persuasive social media campaign
- dealing with fake news
- measuring PR success
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★★★★★ 4
Handy boxes hides wire clutter.
Does what it is meant for. A bit hard to open once the top is fitted.
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Reviewed in the United States on May 25, 2026
★★★★★ 5
Clean, secure cable management
These are good cable boxes that close securely. They hide cables very well and look clean and blend into the home well.
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Reviewed in the United States on February 5, 2026
★★★★★ 3
Ok but not great
Ok but not great. Seemed a little cheap
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Reviewed in the United States on April 24, 2026
★★★★★ 5
Hides My Cords
Sturdy and lightweight. I can hide what I do not wish to see. I can rearrange things when necessary. I can wipe dust off the top with a damp cloth. A great investment.
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Reviewed in the United States on May 10, 2026
★★★★★ 5
Good value
Its a bit difficult to open the box but does the job
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Reviewed in the United States on April 14, 2026
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